Print Ad Rates (PDF file)

Marketplace and Classified Ad Rates (PDF file)

2006 Online / Email Newsletter Ad Rates (PDF file)

2006 Print Ad Specs (PDF file)

2006 Editorial Planner (PDF file)

Since 1903, toy retailers and manufacturers have depended on Playthings for in-depth analysis of trends, developments and investigative reports on controversial issues.

Playthings reaches everyone in the toy industry that can buy your products - from mass-market retailers to small independent specialty stores. Playthings is the only resource you need to reach the toy trade.

Included in every issue are reports on major categories such as dolls, games, plush and preschool toys. There are also monthly features on merchandising, new product trends, sales and promotion techniques and charted sales data to help retailers build more profitable operations.

And...

According to a recent readership study, Playthings was voted #1!

Contact your sales representative to create a specialized advertsing package for your business.